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Executive Summary Template and Guide

A one to two page executive summary layout with a writing guide and worked example, for bid managers preparing tenders and proposals.

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Executive Summary Template and Guide

USD 22USD 24 What's inside
  • Six-part executive summary template: need, solution, proof points, benefits, risk and assurance, call to action
  • Worked example in brackets for a fictional services bid
  • Benefits table mapped to the client's evaluation criteria with section references
  • Step-by-step writing guide with weak and strong proof point examples
  • Fourteen-point common mistakes checklist and a plain words table
Guidance included: Decision makers often read only the executive summary, and evaluators check it against the detailed proposal. Use the evaluation criteria as the rows of your benefits table and make sure every number matches the rest of the bid.
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